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The Sassy Strategist: Build a Profitable Business and a Lifestyle You Love

The Sassy Strategist Podcast brings you the "how-to's" of building your business so that you can achieve high profits, long-term success, and a fulfilling life. If you're a solopreneur or small business owner and offer creative, professional, or consumer services, this podcast is for you.

Host, Kim Dawson shares insight and effective strategies to help you build a profitable business that brings you joy, purpose, and the lifestyle you desire. Kim also interviews subject matter experts to share their experience and expertise on a variety of small business topics.

About the Host: Kim Dawson is a Business Strategist, Author, Speaker, and Entrepreneur specializing in helping solopreneurs and small business owners enjoy financial freedom and a fulfilling, well-balanced life. Kim strives to help you create financial security from your business, along with more free time, more joy, and less stress. Her specialty areas include revenue generation, profit strategy, pricing, scaling, business development & growth. Kim is the author of "Passion To Profits: Your Guide To Building A Successful Business You Love."

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Sep 30, 2020

Host, Kim Dawson discusses various ways to create sales incentives for prospective clients without offering discounted prices. Solopreneurs can often be tempted to discount their services in order to make the sale, but Kim gives several reasons why discounting can be bad for your business, and for your clients. Kim...

Sep 24, 2020

Jacq Fisch is a writer and intuitive writing coach, as well as the founder of Write Like a MOFO, a monthly membership program for writers and creative entrepreneurs. Jacq joins Kim to talk about how she went from corporate job to freelance copywriter to writing coach and membership community founder. The two discuss the...

Sep 16, 2020

If you're a solopreneur looking to scale your service-based business and build your team from the ground up, don't miss this episode of The Sassy Strategist Podcast!

Host, Kim Dawson interviews Kim Dow, CEO/Owner, Publisher, and Creative Director for Sass Magazine and Sass Studios where Kim (Dow) shares her story of...

Sep 2, 2020

Do you feel like the marketing strategies you’re “supposed to do”, just don’t feel right for you or your business? Do you wish marketing felt more natural, and even fun? 
Then don’t miss this episode of the Sassy Strategist Podcast where I interview Brit Kolo, Creator of The Marketing Personality...