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The Sassy Strategist: Build a Profitable Business and a Lifestyle You Love

The Sassy Strategist Podcast brings you the "how-to's" of building your business so that you can achieve high profits, long-term success, and a fulfilling life. If you're a solopreneur or small business owner and offer creative, professional, or consumer services, this podcast is for you.

Host, Kim Dawson shares insight and effective strategies to help you build a profitable business that brings you joy, purpose, and the lifestyle you desire. Kim also interviews subject matter experts to share their experience and expertise on a variety of small business topics.

About the Host: Kim Dawson is a Business Strategist, Author, Speaker, and Entrepreneur specializing in helping solopreneurs and small business owners enjoy financial freedom and a fulfilling, well-balanced life. Kim strives to help you create financial security from your business, along with more free time, more joy, and less stress. Her specialty areas include revenue generation, profit strategy, pricing, scaling, business development & growth. Kim is the author of "Passion To Profits: Your Guide To Building A Successful Business You Love."

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Jan 15, 2016

Valerie Biaggi, Co-Founder of SimplyGenie, a unique online boutique that creates custom Designer Parties in a Box and Handmade Party Decorations, discusses how she and her co-founder, Andrea Garcia Walker, started SimplyGenie. Valerie tells us how they came up with the idea, drafted their business plan, started the process of seeking manufacturers and designers for their products, carried out market research, how they found the right materials for their products, and how they've been marketing and selling their products. 

Learn more about SimplyGenie.