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The Sassy Strategist: Build a Profitable Business and a Lifestyle You Love

The Sassy Strategist Podcast brings you the "how-to's" of building your business so that you can achieve high profits, long-term success, and a fulfilling life. If you're a solopreneur or small business owner and offer creative, professional, or consumer services, this podcast is for you.

Host, Kim Dawson shares insight and effective strategies to help you build a profitable business that brings you joy, purpose, and the lifestyle you desire. Kim also interviews subject matter experts to share their experience and expertise on a variety of small business topics.

About the Host: Kim Dawson is a Business Strategist, Author, Speaker, and Entrepreneur specializing in helping solopreneurs and small business owners enjoy financial freedom and a fulfilling, well-balanced life. Kim strives to help you create financial security from your business, along with more free time, more joy, and less stress. Her specialty areas include revenue generation, profit strategy, pricing, scaling, business development & growth. Kim is the author of "Passion To Profits: Your Guide To Building A Successful Business You Love."

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Jan 15, 2019

Is writing a book on your 2019 bucket list? A lot of small business owners are using books to help market their businesses. It’s a great product to use as proof that you know your stuff and to use as a back-table sale at the end of an in-person speaking gig.

But it’s a much bigger project than most business owners know. I learned a lot of lessons throughout the process, which I share with you in today’s episode of The Sassy Strategist podcast. I’ll give you feedback and tips on what to expect as well as my biggest regret.

I’ll share with you why I decided to go the self-publishing route, why an editor is such an integral part of the process and when to get help on board for editing, design and marketing.

Be sure to listen in if a book is on your list--either now or in the future.